Scholara is a U.S. based college recruiting that provides mentoring and guidance for high school student-athletes looking to navigate the college recruiting process. Working with students and their families, Scholara researches a wide range of schools and teams that will “best fit” their specific needs and desires.

When our client first approached us with this project we were immediately fascinated with the brand’s aspiration to truly help young athletes shape their future. During the brainstorm session for their logo and visual identity, we were drawn to elements that represent global connections. Not only is Scholara’s mission to place student-athletes in college athletics, it is also to find the best school at which he/she can create a long lasting professional network that will allow them to succeed in their future endeavors.